Client Development Really Important Tips On Writing Articles

Developing the Next Generation of Rainmakers Client Development: Really Important Tips on Writing Articles As you likely know, I wrote a column for Roads and Bridges magazine for 25 years. I have told the story here many times. I was speaking at an industry event and when I walked off the stage I was approached by a man who said he was the editor of Roads and Bridges magazine and he asked if he could interview me. In possibly the fastest and most important thinking I ever did, I responded: Instead of interviewing me once, why don’t you have me write a monthly column for your magazine. Thankfully he agreed and within a month or so I published my first Law: The Contractor’s Side column. I have no idea how long they will still be available on line, but I can search my name on the Roads and Bridges website and still find some of my columns. Every quarter the magazine did a survey of the most read articles/columns and every quarter my Law: The Contractor’s Side was the most read. I think the contractors were interested in legal issues that might impact their business. If you ever get a chance, write a column or article for an industry publication. I think you will find it to be the best return for the least investment of time. But, there are some really important tips when you write. I practiced law for 37 years developing a national construction law practice representing some of the top highway and transportation construction contractors in the US.